Known worldwide as one of the best footballers of all time, Lionel Messi has embarked on the promotion of cryptomoney. The seven-time golden ball has signed a partnership with the Bitget exchange in this sense. As part of this partnership, several initiatives are planned with Lionel Messi. A little earlier, his main challenger in soccer Cristiano Ronaldo had already embarked on the promotion of cryptocurrency. The Portuguese had joined forces with the giant Binance.
Bitget acquires the services of Lionel Messi
Argentine footballer Lionel Messi takes another step in promoting cryptocurrency. The soccer star has been drawn into the ecosystem by the exchange Bitget. The platform present in about 50 countries announced that it has signed a partnership with the Paris Saint Germain striker.
The exchange has further announced the details of its collaboration with the seven-time golden ball. Thanks to this partnership, Lionel Messi will be able to participate in the promotion of Web 3.0 and cryptocurrencies.
In particular, the exchange plans to shoot a film production with the player before the World Cup of Football. This competition will take place in Qatar from November 20 to December 18, 2022. Messi is expected to play for the national team of his country Argentina as captain.
Both parties have officially reacted to this partnership. Gracy Chen, General Manager of Bitget said she was honored to collaborate with Messi in the run-up to the World Cup. She hopes that this partnership will create a real and lasting impact for the future.
We are honored to be associated with Messi, especially at this point in his career, and we are thrilled to have an athlete working with us. We look forward to getting to know Messi as a footballer, but also as a philanthropist, activist, humanist. We look forward to getting started and working with him to create a real and lasting impact for the future.Gracy Chen, General Manager of Bitget
For his part, the Paris Saint Germain striker expressed his deep gratitude to Bitget. The soccer star thanks the exchange for partnering him in promoting the crypto ecosystem. He says he has faith in the ability of this partnership to bring crypto and web 3.0 to millions of soccer fans.
I wanted to thank Bitget for their enthusiasm in bringing me into the cryptocurrency world. I am confident that both parties can activate meaningful initiatives as well as bring Web 3 to sports fans.Lionel Messi
Messi, Cristiano, … soccer stars highlight the crypto
The partnership with Bitget is not Messi‘s first entry into the crypto ecosystem. Earlier this year, the Paris Saint Germain striker had already signed on as an ambassador for Socios.com for $20 million to promote the company’s fan tokens.
Lionel Messi is not the only soccer star to get involved in the crypto ecosystem. His main challenger Cristiano Ronaldo is also involved in promoting cryptocurrency. Last June, the iconic captain of the Portuguese team signed a deal with the world’s leading crypto exchange Binance. At the end of the partnership, the Manchester United striker and the Binance exchange planned to create a series of NFT collections.
Bitget is a cryptocurrency exchange created in 2018 having two million users in about 50 countries. The platform distinguishes itself from its competitors by its copy trading and the development of a high-quality partner network. In the past year, Bitget has partnered with companies and stars that are successful in their respective fields. Soccer players are definitely popular in crypto!
I dream of a world where every citizen has total control over themselves, including their finances. I believe that Bitcoin is one of the tools that will achieve this revolution. Since 2019, I am learning about this cryptocurrency and spreading the word around.